Cleared for Success: Better Boat

At Clearit, we love spotlighting the amazing businesses we support through customs and beyond. In our Cleared for Success series, we sit down with clients who are making waves in their industries to learn more about their journey, the challenges they’ve overcome, and how Clearit has helped streamline their importing process.

This week, we’re thrilled to feature Better Boat, a brand making life easier for boat lovers across North America.


Tell us about your business! What do you sell, and who’s your target audience?


We operate Better Boat, a leading brand of marine accessories tailored to recreational boat owners across North America. Our products are designed for everyday boaters from pontoon and bass boat owners to weekend cruisers looking for easy-to-use, high-quality cleaning and maintenance solutions.

What challenges were you facing with importing before Clearit?


Before Clearit, navigating customs compliance and documentation into Canada was slow, expensive, and unpredictable. We couldn’t figure it out ourselves and didn’t want to deal with traditional brokers, creating unnecessary delays and extra fees.

How has Clearit helped you solve those challenges?


Clearit made the entire cross-border process simple and reliable. Their platform gives us fast access to filings and updates, and their team understands the nuances of the business. We’ve been able to ship faster, avoid surprise costs, and maintain compliance without slowing down operations.

What part of the Clearit experience has been most valuable for your business?


Speed and clarity. Their digital-first system and responsive support team keep things moving without friction. The ability to track and resolve issues quickly has reduced stress on our logistics team and allowed us to scale Canadian sales more confidently.

Any results or wins you can share?

We have been able to increase our Canada sales volumes by 300% over the last year, largely attributable to just being in stock and expanding our catalog given the simplicity.

What would you say to another brand thinking about using Clearit?

If you’re an ecommerce brand selling into Canada, Clearit is a no-brainer. They bring speed, transparency, and expertise that typical brokers just can’t match. They have been great for us.

Where can people find you online?

Website: www.betterboat.com
Amazon Store: amazon.com/betterboat
Instagram: @betterboatproducts


From simplifying compliance to scaling cross-border sales, Better Boat is a perfect example of how smart logistics can fuel growth. Stay tuned for more client stories in our Cleared for Success series—and if you’re looking to streamline your own importing process, we’re here to help.

Related Posts